Influential Business Writing Training

Our one-day training workshop Influential Business Writing explores how to improve business writing to maximise impact. This workshop empowers the writer to achieve optimum clarity and persuasiveness. We provide participants with the tools to understand the fundamentals of communicating effectively, structuring a document, and editing for expression.

We shift participants from their “autopilot” writing process, with unpredictable impacts on their readers, to a structured persuasive writing process that guarantees understanding between writer and reader.

This workshop will enable you, your team or organisation to:

Structure written communication to maximise persuasive impact.
Write in a way that generates the desired response, rather than confusion or indifference.
Increase awareness about how your writing style may be perceived by others.
Adapt content and style depending on audience, circumstances and objectives.
Build working relationships with key stakeholders.
Improve productivity, by reducing the time taken to draft emails and documents.
Reduce the time wasted by managers in editing or re-writing documents.

Book a consultation with our experienced team to learn more about partnering with CMA.